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Seán Óg Flood, rural electrification organiser and All-Ireland football winner 1957

Cover of the REO News publication dated September 1957. The cover features a black-and-white photograph of a rural electrification demonstration, with people viewing household electrical appliances beneath a banner reading “RURAL ELECTRIFICATION.”

Many ESB staff have achieved success at senior GAA level.  Did you know that five players from the 1971 winning All-Ireland Offaly football team worked in ESB?

But that’s another story that we will come back to. Much earlier, in 1957, two ESB staff were on the winning side of the All-Ireland Senior Football Championship when Louth beat Cork in Croke Park, on 22nd September.

Up front was Jimmy McDonnell, a senior ESB fitter at the time, and 21 year old, goalkeeper Seán Óg Flood who was working as an organiser on the Rural Electrification Scheme.

Another ESB man on the pitch that day but playing for Cork, was Sean Moore from ESB station at Marina.

Earlier in September and before the final, Sean was featured on the cover of our monthly staff magazine REO News demonstrating washing machines. The photograph on the cover shows Sean on the left, working on an outdoor demonstration in Lislin, Co Cavan with his colleague Pat O’Shea.

Read more about the electrification of the Lislin rural area in County Cavan.

 

Black-and-white photograph showing a demonstration of an electric washing machine at an outdoor rural electrification exhibition, with attendees gathered around the appliance outside a building.Seán Flood (left) at the outdoor exhibition in Lislin, Co Cavan 22nd August, 1957

Black-and-white photograph showing a demonstration of an electric washing machine and water heater at an outdoor rural electrification exhibition, with attendees being shown how the appliances operate.Seán Flood demonstrates appliances and water heater in Lislin, Co Cavan August 1957

Following his role as rural electrification organiser, Sean moved into our Retail business and was transferred to ESB Cavan in 1960 when he also switched county and played GAA with Cavan seniors between 1961 and 1964, winning an Ulster Championship with them.

 

On the shop floor he was equally strong, brave and agile, once selling a total of 63 multi-wash machines in a two week period in 1972!

 

Photos above from our REO News magazine and below from Prospect, our marketing magazine.

 

Magazine article highlighting strong sales of ESB Multiwash washing machines in Dundalk, featuring a portrait photograph and a shop window display of household appliances.From Prospect magazine, 1972

 

Black-and-white photograph showing an ESB representative discussing electric cookers with a member of the public while holding a promotional brochure about domestic electrical appliances.Seán with a customer. Prospect magazine, 1973

 

Newsletter page featuring a profile of an ESB sales representative, illustrated with a portrait photograph and an action photograph from a Gaelic football match.

From Prospect magazine, October 1974